This is a recent piece of work created to promote a report created in the fall of 2019. I was responsible for the concept, scriptwriting and directed the shoot with my team. We had no budget, so we filmed this after hours in office using available props and gear. So far, this video has maintained a 4% clickthrough to the report landing page after being posted organically on Linkedin and Facebook, gathering 1000s of views.
These are parts of a series of Youtube pre-rolls to build brand awareness for Workhuman. These had over a 90% completion rate for preroll! Our team created the concept of showing scenarios that you would assume would be met with gratitude, but instead were met with less than positive responses! All of the cuts were shot in the office using Workhuman employees. Situations were curated based on the type of performance we could get from “non-actors.” Both videos combined had over 120k completions.
